The person who makes a success of living is the one who sees his goal steadily and aims for it unswervingly. Rajesh Sahore, Country Manager, Allied Telesyn is one such person who hasn't deviated from his goal even an inch, and the result of his hard work and dedication is everyone to see. Competing with brands like Cisco systems is not easy, but Rajesh Sahore who loves taking challenges, has shown his true abilities while fighting with adversities. When Sahore took over Allied Telesyn's top post in India, everyone in IT sector was wondering.

Has he enough stamina to sustain the new venture? But two years down the line, Sahore has proved that his credentials and track record are here to stay. He has not only built the Allied Telesyn brand and increased its market share within such a diverse and complex market as India but has also given Telesyn a new identity. A leader in network technologies for access edge products, media converters, unmanaged fast Ethernet switches and hubs, and fiber optic network adapters for ethernet and IP-based networking products, Allied Telesyn under Sahore has launched itself on much firmer grounds. It was Sahore who shaped the company's business strategy, formulated programmes for market growth and increased brand equity.

Explaining his goal at the Allied, Sahore once said: "I look forward to the challenge of growing the company's market share in India. My immediate plans are to build a strong team to support our existing clientele and to service our new customers." And Sahore is fast inching towards what he has set himself to achieve. Sahore, who carries with him more than 10 years of valuable experience in IT and networking business management, has held several posts including business development, project management in leading global networking firms like Cisco Systems, Cabletron, Digital Equipment and Datacraft.

Surely his diverse experience has proved to be a big asset for him and for the firms he has worked for. Allied Telesyn, which predominantly caters to the SMB and SME segments and have products like wireless, CPEs, switching, and routing products, has made concerted efforts to be visible in the media. This has largely been possible because of Sahore's efforts and his belief that to do a good business you need to be seen, heard and talked about. So believe him, if you can, because Sahore's savvy approach has always worked.